sparkle, strength, style

Founder, Creative Director, and eternal seeker of sparkle, Elin Ritter is devoted to making the world shine brighter — one masterpiece at a time.

Her life flows between London and Ibiza, where imagination meets sunlight and every design begins as a dream of movement, colour, and celebration. SambaCouture is her way of turning confidence into something you can wear — electrifying, fearless, unforgettable.

And when she isn’t stitching stars into reality, she curates deessaibiza.com, immersed in lycra, feathers, and rhinestones… with a glass of bubbly nearby — because every creation deserves a little champagne magic.

A woman in a red costume with large black and red feathered headdress and a glittering crown, smiling at the camera.
A collage of various images including two women taking selfies, a woman posing with a pink bicycle on a boardwalk, jewelry making supplies, two women at a fashion event, a woman making a garment, decorative shoes, a chalkboard sign about coffee, jewelry pieces, and pink feathers.

Our story

After dancing in Rio de Janeiro’s legendary Carnival and performing with a samba troupe in London, I began creating my own hand-beaded costumes — first for myself, then for friends who wanted that same sparkle. An obsession quickly formed: intricate details, exquisite finishes, and craftsmanship that turns movement into magic.

Blending my love for Brazilian Carnival with the bold spirit of fitness competitions, SambaCouture was born. When the digital job market slowed in 2009, I built a small website for my hobby — and everything changed. My first customer, Nathalie Minh, won her show in a Brazilian “rainha de bateria” style bikini with wings. She sent her friend Ashley Horner my way, who was competing in Las Vegas at WBFF Worlds — so I hopped on a plane to see what the WBFF was all about.

After 24 unforgettable hours in Vegas, buzzing with ideas of how to merge carnival artistry with fitness glamour, I came home with a mission: to create pieces that make women feel powerful and extraordinary — on the WBFF stage, at Burning Man, or dancing through a night in Ibiza.

Today, I’m lucky to work with an amazing team. Together we stitch, glue, brainstorm, laugh, and dream up new ways to shine — with a few cocktails along the way.

Our services.

  • Dream it.

    Maybe you want to design a show-stopping costume. Maybe you want to turn your love for glitter, feathers, and hand-beading into something extraordinary. Or maybe you have a vision for a stagewear piece that will make you feel unstoppable. Whatever it is, we will create the perfect design for you.

  • Build it.

    We take your vision and turn it into reality — from the first sketch to the last rhinestone. Whether it’s a fitness competition bikini, a carnival costume, or a bespoke showgirl outfit, every detail is crafted to perfection to fit you perfectly so than you can shine on any stage.

Make It